I am like a cowboy wrangling cattle when you put me to work with words. 

This means that the less than ten seconds you’ve got to get the interest of visitors to your website will be put to good use when I’m in the field!The whole point of a website is that your potential customers get their questions asked immediately, otherwise they continue to graze, and before you know it they’ve moved into your competitors pasture.

I herd words and lasso clients in the form of copy that is:

  • Clear and engaging
  • Has a strong narrative arc
  • Ends in an irrefutable call to action
  • Not boring!
  • Proofread
  • Search Engine Optimised
  • Is creatively truthful, as in it tells your story, but with pizazz!

As a London based web copywriter that is available worldwide (my biggest client is in Australia) I am ready, willing and able to work with you on making your website, blog or mailing list the place to be. 


(I really rode that metaphor hard….)

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